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Joint Ventures
Definition, Examples & Benefits

 

 

 

Definition:  Joint Ventures are an amazing and powerful way to promote your website(s) - do NOT underestimate the power of partnering with other marketers.  Here are some examples and benefits of Joint Ventures:

  • Link Swap. Offering to add a Link (url or www. address) of someone that offers a complementary service in the hopes that they will put your link on their website. This can be referred to as a *link-swap* and is one of the oldest techniques in the industry.
     
    Example:  I write to a famous Affiliate Marketer and tell them that I love their product/service (as long as I really do!) and explain that I'm going to put a link to their site on my website.  Hopefully, they'll check out our site and want to put the following link: www.moneyonlinereview.com on their site, so that their customers can benefit from all this great information we provide here.

    Benefits:  If a famous Affiliate Marketer puts www.moneyonlinereview.com on their site, consider the increased traffic heading our way (and hopefully the traffic is reciprocated to our famous Affiliate Marketer from our site)!  Furthermore, several search engines rank our sites popularity by the amount of people that have links to our site.  The more www.moneyonlinereview.com links the web community have, the more popular we are and the higher we'll rank on the search engines!  Finally, getting a mentioning anywhere will increase peoples awareness and establish credibility for our site.
     

  • Asking a fellow marketer to recommend our site to their eMail list. 

    Example:  If we find a site that generally talks about making money but doesn't focus on making money online, we could approach the owner and explain that our site might be very helpful to his eMail list. (most websites have a list off people that subscribe to a newsletter or eZine.  Hopefully, you subscribe to the MoneyOnlineReview Newsletter!)

    Benefits:  The owner of the list is happy because he/she looks awesome by helping his/her eMail list to find more specific information.  We get more targeted traffic as the people that will be coming are way want to make money.  Our name gets sent out and it's great PR.
     

  • Teaming up with another Marketer to create a Product.

    Example:  I know quite a bit about developmental books and I'm interested in writing an eBook to sell.  The problem is that I don't know how to write an eBook, nor how to promote it.  Instead of reading yet another 'How-To' book, I could ask someone who has already created and promoted one, to help me and we'll split the profits.

    Benefits:  Our helper will make some easy money and we'll create profit much quicker than trying it blindly ourselves.  We'll get experience and the ability to do the next one ourselves.  Once again, our presence increases and we become more visible to the online world!

As you can imagine, these are only a few of the many possibilities for Joint Ventures.  From what I've discovered thus far, people in the industry are ALWAYS up for a good joint venture.  The online marketing community are eager to help others and help themselves.  It's a win-win environment and Joint Ventures play a huge part in peoples success.

To get the full run down on Joint Ventures and how to actually approach people, buy '33 Days to Online Profits,' by Yanik Silver and Jim Edwards, www.33daystoonlineprofits.com or before you buy, read my review here. (In fact...if you haven't bought this book yet, you're either crazy or already know everything!)

 

 


 

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